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The 4 am Report

Aug 27, 2021

With birthday boy Will off celebrating, Susan is joined this week by Global Marketing Director of Shared Services & Outsourcing Network (SSON), Dionne Vaz for this week’s #ThirstList

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AirBnB and Afghanistan

The news cycle has been heavy the last little while and we’ve seen individuals and brands reacting to the...


Aug 25, 2021

Want to get people hooked on your podcast? The Holy Trinity of Hooking tells you how (in our trademark style, because if your mind went there, you’re our people).  On this episode of 🎙The 4am Report🎙 we dive into the 3 ways you can make sure your podcast is memorable:

  1. Up your visual 
  2. Rethink your intro 
  3. Ditch...


Aug 20, 2021

With Susan Diaz off on a much deserved summer road trip, Rohini Mukherji, Susan's cohost of the ABCDEI podcast and senior PR leader, joined Will for this week’s #ThirstList

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Shang-Chi is not an "experiment"

Disney can’t seem to catch a break lately between their legal battles and a foot-in-mouth problem....


Aug 19, 2021

Many people think it's boring, but it's not. The much maligned content audit is a fantastic tool to amplify your content. On this episode of 🎙The 4am Report🎙, we have a panel of three content auditing experts from the world of international marketing👏. We talk about the pet peeves that keep us up at night and...


Aug 13, 2021

With Susan Diaz off on a much deserved summer road trip , Angela Penton, Founder of Open Field PI, joined Will for this week’s  #ThirstyThursday

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Greta Vogues fully on brand

Just in case you didn’t already realize the world is on fire, the latest UN climate report is stating that, unequivocally, humans are...