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The 4 am Report


Dec 16, 2021

We continue this mini episode-arc, focusing on some of the key themes that ruled this year on the marketing front, and will reign in 2022. 

We draw your attention to 2 phenomena that are noteworthy, to inspire you as you head into a whole new year of marketing ahead of you.

The first is #freebritney - keep reading! 

The Free Britney movement was created by Britney Spears’ fans. 

What started as a hashtag eventually freed Britney from the conservatorship of her father this year! The story is compelling.

The phenomenon that will rule amongst the masses in 2022 is TikTok. Some trends that dominated in 2021 were feta pasta and true crime.

How does this break down to B2B?

We tell you how to incorporate TikTok even if you ‘don’t dance’. As well as how to really clue into music and think like a creator (or just hire one 😁)

🎧Tune in. Listen up!🎧

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